2/1 - PM Plenary - The Business of Sports

February 1, 2023 2:00 PM to 4:30 PM


Aragon ll

The New World of Licensing of Name, Image, and Likeness (NIL) by Student Athletes at NCAA Schools -
An Introduction and a Demo!


This program will provide an introduction to NIL licensing, the history and recent evolution of the policies of the NCAA and laws governing payment of student athletes, and how college athletics are being profoundly impacted by the current tidal wave of the NIL licensing programs and deals sweeping the nation. We will have an NCAA athlete who will speak about their experiences in this new world of NIL licensing and also demonstrate an actual NIL licensing function!

Moderator: Angelica Andreoli, Shook Hardy & Bacon, Kansas City, MO



Jeremy M. Evans, Esq., California Sports Lawyer, Newport Beach, CA
Michelle Meyer, NIL Network, San Diego, CA
Avilia Uribe, NCAA Athlete, Penn State


3:15 - 3:30 PM - Coffee Break

IP for your Sole: IP Protection for Sneakers and Other Fitness Apparel


This plenary session will discuss recent developments pertaining to the protection and enforcement of IP related to athletic apparel/footwear. This will include a discussion of the different types of IP protection available (i.e., design patents, utility patents, copyright, trademark, and trade secrets) and how current practitioners can practically navigate protecting and /or enforcing that IP. Finally, alternative routes to protection and enforcement will be discussed (i.e., First Amendment defenses).

Moderator: Felicia Boyd, Norton Rose Fulbright, Minneapolis, MN



Timothy Cuffman, Debevoise & Plimpton LLP

Mike Kasdan, Wiggin, New York, NY



  • Cuffman, Timothy

    Debevoise & Plimpton LLP

    Timothy Cuffman is an associate in the Intellectual Property Litigation Group at Debevoise & Plimpton LLP, based in its New York office. He received a J.D. from Columbia Law School, where he was a James Kent Scholar and an executive editor of the Columbia Journal of Transnational Law.
  • Kasdan, Michael

    Wiggin and Dana LLP | Partner

    Mike Kasdan is a Partner in the intellectual property group of Wiggin and Dana LLP. He is also the founder and Co-Chair of Wiggin’s Blockchain and Digital Assets Group and Chair of Wiggin’s Trade Secret group. His practice spans litigating IP disputes – including patent, trademark, copyright, and trade secrets - to IP licensing and counseling companies on strategy, transactional agreements, and procurement of IP. In the web3 space, Mike has focused his work on IP strategy, NFT licensing and commercialization. His clients range from Fortune 500 companies to emerging companies and span diverse industries ranging from consumer electronics to fashion to music and entertainment.
  • Evans, Jeremy

    California Sports Lawyer | Founder & Managing Attorney

    Jeremy M. Evans represents entertainment, media, and sports clients in contractual, intellectual property, and dealmaking matters. His clients range from Fortune 500 companies to entrepreneurs, athletes, entertainers, models, directors, television showrunners and film producers, studios, writers, individuals and businesses in contractual, intellectual property, formation, production, distribution, negotiation, and dealmaking matters.
  • Boyd, Felicia200 Boyd, Felicia J.

    Norton Rose Fulbright | Partner

    Felicia Boyd is a Chambers ranked litigator with extensive experience as a leader in complex IP disputes involving patents, copyrights, trademarks and trade dress both in and out of court spanning a diverse array of industries, including financial and investment services, medical devices (such as pacemakers, heart valves, defibrillators and synchronization devices), software, music, pharmaceuticals and manufactured goods.
  • Meyer, Michelle

    NIL Network | Founder

    Michelle Meyer has worked in and around college sports for the past 15+ years. She is a former collegiate and professional athlete, coached volleyball at multiple D1 universities, and managed the Olympic pipeline program for USA Beach Volleyball, including the development of the Collegiate Beach National Team. Michelle is deeply passionate about empowering young people to embrace their entrepreneurial side and believes that NIL reform now allows college athletes to explore the same creative opportunities as their peers. She founded NIL Network in November of 2020 as a resource to support athletes, coaches and administrators in navigating the NIL changes coming to college sports. Today, it is recognized as the premier hub of name, image, and likeness industry data and resources.
  • Andreoli, Angelica

    Shook Hardy & Bacon | Associate

    Angelica concentrates her practice on patent prosecution and intellectual property counseling. While in law school, Angelica earned the highest grade in artificial intelligence law for her paper on quantum computers. Angelica was a patent legal intern for IBM; she conducted inventor and examiner interviews, drafted responses overcoming statutory rejections, and drafted a patent for a computer application.