Olson, Shana

Shana L. Olson is counsel at Sterne Kessler Goldstein & Fox PLLC, where she focuses on trademark protection as part of a multidisciplinary brand strategy. She advises clients on U.S. and international trademark clearance, prosecution, enforcement, and portfolio management, with significant experience in inter partes proceedings before the Trademark Trial and Appeal Board. Shana also draws on her prior experience in design patent prosecution to help clients develop integrated strategies that protect product design, packaging, and brand identity globally. She has extensive experience managing large international trademark portfolios—particularly in the consumer products sector—and leading enforcement efforts, including oppositions, cancellations, and domain name disputes under the UDRP, across a wide range of industries.