Hsiao, Amy

Amy Hsiao is a leading expert in international trademark law and cross-border transactions between the U.S. and Asia. She has secured more than 1,000 wins for her clients, ranging from cancellation and opposition actions to Supreme Court and criminal matters, and has advised policymakers in the U.S., Europe, and China on trademark arbitrations and criminal infringement cases. Her contribution to the groundbreaking book Landmark Trademark Cases in China, providing in-depth analysis of 26 leading cases, further underscores her reputation as a thought leader in the field.

In addition to her client advocacy, Amy has served in key leadership positions shaping intellectual property policy and enforcement. She served on the Trademark Public Advisory Committee (TPAC) from 2022 to 2025, culminating her appointment as Chair and advising the Under Secretary of Commerce for Intellectual Property. She has also held leadership roles in anticounterfeiting and enforcement programs, including serving as Co-Chair of the Anticounterfeiting Committee at the American Bar Association.

Amy’s clients range from startups to some of the world’s most prominent brands, spanning industries including finance, fashion, sports & fitness, semiconductors, healthcare, logistics, hospitality, and consumer electronics. She chairs the International Trademark Practice at Eligon IP.